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GROWING THE CHURCH DEEPER AND WIDER
If you do not measure it you cannot improve it.
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Helping Churches to Grow Deeper and Wider
"Your current template is perfectly designed to produce the results you are currently getting"- Andy Stanley
I'm a New Executive Pastor in a Turn Around Church
By Allen Ratta
Week Two – Initial Steps
In this series I will be sharing many of the discoveries along with some of the innovative solutions that I have been implementing in my new role as an Executive Pastor in a “turn around” church. Many of you know that I have been training, consulting and writing on church growth for tens of thousands of pastors for the last 30 years. During those years I have been privileged to glean a lot of innovative best practices from around the nation. My recent book, The Optimized Church, which distills a great many of lessons learned, has been very well received. Yet I have been out of active pastoral ministry for over 16 years. Due to an unusual sense of God’s leading, I recently jumped off the cliff and became a local church leader. Forget theory! I am now living the day-to-day realities and pastoral challenges of facilitating organizational health in a church that had suffered severe decline in attendance (3500 to 500), which has been followed by seven years of no growth.
INITIAL STEPS - I determined to do a lot of investigating before making changes. Unhappy discoveries were made. For instance, every service concluded with the appeal to text “HIS” using the phone number on the screen to receive immediate support after accepting Christ. I instantly grabbed my smart phone and followed the instructions given to new converts. What happened? Nothing. The assigned staff person was asleep at the switch. Then I went to the website and indicated interest in being involved in a number of church ministries. What happened? In all but one case, nothing happened. The links, in many cases were broken. When I looked at the contact cards I could not help but notice that there was no place to check that I was a visitor. When I questioned this omission I was informed that the cards previously had a checkbox for that status. As crazy as these discoveries appear, it has been my experience through decades of church consulting that they are common. There is one word that explains the problem, “entropy.” How does it happen?
The Optimized Church is the
result of best practices
distilled out of working with
thousands of churches over
25 years. If you read it, you
will never lack a broad
context for prioritizing the
work of the ministry.